Tuesday, September 27, 2005
The Business of Winning Souls
Here's an interesting article (link expires one week from today) from an area newspaper about megachurches applying business practices in order to get people in the door. The director of administration of one church that has tried to attract new people by holding rock concerts said, "If you can't get them into your building in one way or another, they're not going to hear your message." That's quite an overstatement but it reflects the commonly held view that the church building is the locus of evangelism. Why does it seem that we're often more interested in getting non-Christians into our sanctuaries than we are in equipping Christians to get the message out?